Supriya Lamba Sahdev

Supriya Lamba Sahdev is a certified trained academician, researcher, certified coach and trainer with 11+ years of experience in the field of Marketing and International Business, is Assistant Professor at ISBR Business School, Bengaluru, Karnataka, India. She has done her double bachelors- in Commerce and Education and her double masters- in Commerce and Education. She is Ph.D. in Management where she had worked for almost 6 years on area of open Innovation in Indian Food Processing SMEs. She has a journey of almost 11+ years in academia. Started her academic carrier with Amity University as Assistant professor and Programme Leader of 3Continent program in 2012. Later she joined ISBR business school as Assistant professor and international programs manager in 2022. She is consistently striving to create a challenging and engaging learning environment where students become life-long scholars and learners. Imparting lectures using different teaching strategies, she is an avid teacher, researcher, and mentor. She is also involved in the course and syllabus designing and developing on various Management topics, including analytics, wellbeing and management curriculum. She started her career in as Assistant Professor in Amity University, leading university in Pan Asia. Having an enriched research portfolio with the peer-reviewed publication, book chapter, and conference presentations across top tier journals in management. Presently has to her credit more than 50 plus Research Papers in UGC and SCOPUS publications in reputed national and international journals accompanied with hundreds of Research participation in International/National Conferences including FDP, MDP and Symposiums. She is serving as a member of review committee for conferences and journals. She is the Research Coordinator with ISBR Business School and is the lead organizer for conducting International Conferences, IEEE Conferences. She has almost conducted more than 2 International Conferences. She is acting as the special session-conference chair for International Conference on Intelligent and Innovative Technologies in Computing, Electrical and Electronics (ICIITCEE 2023) ( ) which is indexed in the IEEE and Scopus. And Was the Session Chair & Core Committee Member -ICIEM Conference, Amity University-London 2020( . She is also acting as the Lead Editor for IJASRET-Editorial Board Members, , ISSN: 2456-0774; Impact Factor: 4.530 and Ecronicon -Editorial Board Members, . She has also delivered several invited talks and seminars at several platforms of national and international repute. She has successfully Filed Design Application - 372208-00. Has got 25+ certifications- few of them are from International Trade Centre, Geneva, Atal Academy and ADBI to name a few. Her area of interest includes International Business, Fusion of Technology with International Marketing, Open Innovation, Sustainability, International Management and Cross-Cultural Management, International Trade Management, Entrepreneurship Development, Role of New Age Technologies. She is a member of different Societies and professional bodies including member of World Economic Association, Member of CII, IICCI, SEPC, FIEO, AIMA and many more. She has presented her research accomplishments at international level at London. She has been to London for three continent programmes under Amity University where she had delivered many talks to global students. She acts to lead and liaise between the student community and the industry delegates, with a keen interest in training. She got patent published in Feb, 2022, , Application Number: 202241000071. Patent Journal Certificate URL: .

Publications

Metaverse and Brand: A Futuristic Approach of Digital Marketing Strategy for Luxury Brand - India's Hidesign
Supriya Lamba Sahdev, Chitra Krishnan. © 2024. 9 pages.
By offering customers a satisfying shopping experience, Hidesign has effectively expanded its market and taken the lead in the Indian luxury market within the framework of the...
An Analysis on the Future Usage of Metaverse in the Marketing Event Industry in India: An ISM Approach
Supriya Lamba Sahdev, Chitra Krishnan, Amilson Durans, Ahdi Hassan, Jugnu Thakur. © 2024. 18 pages.
The term metaverse has recently attracted much attention and is being widely discussed in various industries around the world, including marketing and events. This research...
Promoting Sustainable Management Through Technological Innovation
Supriya Lamba Sahdev, Chitra Krishnan, Ahdi Hassan. © 2023. 293 pages.
The world is facing unprecedented environmental and social challenges that threaten our ability to achieve a sustainable future for all. Issues like climate change, resource...