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About Us

Smriti Pradhan

Smriti Pradhan is an aspiring social entrepreneur who is currently building and learning about the growth of the startup ecosystem in North East, India. Current work profile: Associate Acceleration cum Incubation Manager at Atal Incubation Center, Sikkim Manipal University.

Publications

Customer Perspective on a Curated Gift-Box Service: A Study in Sikkim, India

Due to the proliferation of choices and brands, accessibility to information, and new communication mediums, consumer behavior, particularly decision-making processes, has been...