Sawsan Malik

Sawsan Malik is an assistant professor at the Arab-Open University, Kuwait branch, specializing in entrepreneurship research, Smart City Management, gig and informal economy, e-government, and digital transformation. She focuses on qualitative research methods, including grounded theory and ethnography. Malik serves as a peer reviewer for several notable journals in entrepreneurship, management, hospitality, and social sciences.

Publications

Factors Influencing Consumer Interactions With FinTech Services
Factors Influencing Consumer Interactions With FinTech Services
Dalal Aloumi, Sawsan Malik, Afnan Alkhaldi, Patricia Ordóñez de Pablos. © 2024. 20 pages.
Factors influencing consumer interactions with financial technology (FinTech) services, and obstacles experienced by consumers that limit their use, are reviewed. The influence...