Saket Ranjan Praveer

Saket Ranjan Praveer is a professor at School of Management, Kristu Jayanti College, Bangalore, India. His competency includes Business Analytics, Decision Science and Econometric Models. He has served as a professor in India and abroad and a visiting faculty at a number of academic centres. He has served as The Dean, Faculty of Humanities and Management at CSVTU, the state technical university of Chhattisgarh, India during 2019-2021. His contributions have been instrumental in founding and developing research centres. He is the recipient of many awards for academic and research contributions. ORCID id: 0009-0005-8355-1485.

Publications

Digital Twin Integration in Healthcare Marketing Enhancing Patient Experience and Operational Efficiency
Archi Dubey, Saket Ranjan Praveer, Dipti Baghel. © 2024. 15 pages.
In healthcare, digital twins transform marketing by understanding patient needs, optimizing resources, and tailoring campaigns. This chapter explores integrating digital twins...