Robert Andrew Dunn

Robert Andrew Dunn is an associate professor for the Department of Media and Communication at East Tennessee State University. He is also the associate chair for the department and head of the journalism program. He teaches both journalism and media courses. Academically, Dunn holds a PhD in mass communication from the University of Alabama, a master’s degree in mass communication from Florida State University, and a bachelor’s degree in mass communication from Auburn University Montgomery. Professionally, Dunn worked in newspapers for nearly a decade. He served primarily as an education reporter and occasional legislative reporter for both the Tallahassee Democrat in Tallahassee, Florida, and The Ledger in Lakeland, Florida. He has also served as an instructor for Florida Southern College and the University of Alabama. Dunn’s research focuses on avatars, virtual identity, mediated identity, media psychology, media effects, fandom, and communication technology. He also has a strong interest in journalism and media convergence. He is an avid gamer, dedicated sports fanatic, expert comic collector, enthusiastic sci-fi/fantasy devotee, frequent fan convention attendee, and Belgian beer buff.

Publications

Who Are You Online?: A Study of Gender, Race, and Gaming Experience and Context on Avatar Self-Representation
Robert Andrew Dunn, Rosanna Guadagno. © 2023. 18 pages.
The authors conducted an experiment to determine the effects of gender, race, online video gaming experience, and the experimental context in which participants played the video...
Comic Con Communion: Gender, Cosplay, and Media Fandom
Robert Andrew Dunn, Andrew F. Herrmann. © 2022. 16 pages.
The present research explores gender, cosplay, and media fandom in a media fan convention context. Researchers for the present study surveyed 227 attendees at two media fan...
Television Use and Consumption of Elderly Americans
Robert Andrew Dunn, Stephen W. Marshall. © 2022. 12 pages.
The present research offers a state-of-the-art review on the elderly and their consumption of television, including new advancements in the media, potential motivations, and...
The Facebook Me: Gender, Self-Esteem, and Personality on Social Media
Heng Zhang, Robert Andrew Dunn. © 2022. 18 pages.
For a better understanding of social networking site usage, the present study examines the influence of gender, personality, and self-esteem on social media presentation. The...
Television Use and Consumption of Elderly Americans
Robert Andrew Dunn, Stephen W. Marshall. © 2021. 11 pages.
The present research offers a state-of-the-art review on the elderly and their consumption of television, including new advancements in the media, potential motivations, and...
The Words of War: A Content Analysis of Republican Presidential Speeches From Eisenhower, Nixon, G.W. Bush, and Trump
Patrick Ryan Lee, Melanie B. Richards, Robert Andrew Dunn. © 2021. 25 pages.
In this analysis of public speeches from four American presidents from the Republican Party, the ways in which those presidents discuss and position American defense activities...
Multidisciplinary Perspectives on Media Fandom
Robert Andrew Dunn. © 2020. 433 pages.
Leisure time today is driven by fandom. Once viewed as a social pariah, the fan and associated fandom as a whole has transformed into a popularized social construct researchers...
Political Advertising Effects on Perceived Bias, Value, and Credibility in Online News
Salma Mariam Ayad, Robert Andrew Dunn, Stephen William Marshall. © 2020. 19 pages.
This study represents an investigation of the effect of political advertising on readers' perceptions of bias, value, and credibility in an online news article. Participants...
Marketing to Gamers: The Effects of Video Game Streams on Consumer Attitudes and Behaviors
Lisa Brianne Foster, Robert Andrew Dunn. © 2020. 27 pages.
Video game streaming has introduced to consumers a new method of creating branded content. Popular streaming platforms receive millions of broadcasters and viewers every month...
Comic Con Communion: Gender, Cosplay, and Media Fandom
Robert Andrew Dunn, Andrew F. Herrmann. © 2020. 16 pages.
The present research explores gender, cosplay, and media fandom in a media fan convention context. Researchers for the present study surveyed 227 attendees at two media fan...
The Facebook Me: Gender, Self-Esteem, and Personality on Social Media
Heng Zhang, Robert Andrew Dunn. © 2020. 18 pages.
For a better understanding of social networking site usage, the present study examines the influence of gender, personality, and self-esteem on social media presentation. The...
Who Are You Online?: A Study of Gender, Race, and Gaming Experience and Context on Avatar Self-Representation
Robert Andrew Dunn, Rosanna Guadagno. © 2019. 17 pages.
The authors conducted an experiment to determine the effects of gender, race, online video gaming experience, and the experimental context in which participants played the video...
Identity Theories and Technology
Robert Andrew Dunn. © 2013. 19 pages.
Modern identity has been shaped by technology, which has in turn shaped theories in understanding identity. How one communicates who they are to others is given limitless...
The Status of Journalistic Routines within Reporter-Run Political Blogs
Robert Andrew Dunn. © 2011. 10 pages.
The present research explores the relationships between newspaper circulation size (small vs. large), blog post focus (national vs. local/state), and blog post topic (political...