Rishi Prakash Shukla

Rishi Shukla is an Associate Professor AIT-Management, Centre of Excellence Chandigarh University Chandigarh, India

Publications

Business Drivers in Promoting Digital Detoxification
Rishi Prakash Shukla. © 2024. 9 pages.
In today's hyper-connected world, the constant use of digital devices and online platforms has become an integral part of daily life. While these technologies offer numerous...
Leveraging Advanced Analytics for Financial Fraud Detection
Rishi Prakash Shukla, Prafulla Ranjan, Praveen Singh. © 2024. 16 pages.
Financial institutions grapple with the escalating challenges posed by diverse and sophisticated forms of financial fraud. In response, this comprehensive chapter unfolds a case...
Omnichannel Retailing: A Comprehensive Exploration of Integration, Customer Engagement, and Market Share in Today's Retail
Sanjay Taneja, Rishi Prakash Shukla. © 2024. 17 pages.
The chapter examines how omnichannel retail is becoming a popular tactic used by modern merchants to successfully target customers and capture a sizable portion of the market....
Embracing Digital Transformation: A Paradigm Shift in Business Operations and Strategies
Sanjay Taneja, Rishi Prakash Shukla, Amandeep Singh. © 2024. 11 pages.
In the wake of rapid technological advancements, the concept of digital transformation has emerged as a critical driver for organizational growth and resilience. This research...
Catalysts of Change: SMEs and Dynamics of AI Adoption
Rishi Prakash Shukla, Sanjay Taneja. © 2024. 13 pages.
Redefining conventional business paradigms, the incorporation of artificial intelligence (AI) in small and medium-sized organizations (SMEs) has become a disruptive catalyst....
Neuroscience of Leadership
Rishi Prakash Shukla, Sanjay Taneja, Shefali Saluja. © 2024. 11 pages.
This chapter delves into the dynamic intersection of neuroscience and leadership, examining the transformative influence of brain-based approaches on key aspects such as...
Unleashing Robo-Advisors in Supply Chain Management: Algorithmic Guidance
Rishi Prakash Shukla, Satnam Singh, Pawan Kumar, Abhishek Singh Chauhan. © 2024. 19 pages.
Step into the dynamic world of supply chain management, where a significant transformation is unfolding through the adoption of innovative technologies. This chapter is a guide...
Navigating HR Industry 5.0: Seizing Opportunities and Confronting Challenges
Rishi Shukla, Shefali Saluja, Sanjay Taneja, Ravi Kumar Jain. © 2024. 14 pages.
In HR Industry 5.0, the strategic HR value chain model aligns HR practices with organizational goals, emphasizing measurable outcomes, continuous improvement, and a...
Artificial Intelligence in Forensic Accounting
Shefali Saluja, Varun Nayyar, Shuchi Dawra, Mansi Jain, Rishi Prakash Shukla. © 2024. 19 pages.
The artificial intelligence technological revolution is sweeping across the globe; audit is no exception. The dimension of auditing is about to get revolutionized with not just...
Navigating the Intersection of Ethics and Privacy in the AI Era
Sanjay Taneja, Rishi Prakash Shukla, Amandeep Singh. © 2024. 13 pages.
This chapter explores the intricate relationship between privacy and ethics in the realm of artificial intelligence (AI). With the proliferation of AI technologies, concerns...
Metaverse Platforms: New Age Revolution in Digital World
Sanjay Taneja, Rishi Prakash Shukla. © 2024. 13 pages.
The idea of the metaverse has drawn a lot of interest as the possible next big thing in the digital world. This chapter shows the underlying technologies guiding the development...
Ethical Considerations and Data Privacy in Artificial Intelligence
Rishi Prakash Shukla, Sanjay Taneja. © 2024. 12 pages.
This chapter explores the intricate relationship between privacy and ethics in the realm of artificial intelligence (AI). With the proliferation of AI technologies, concerns...