Patcha Bhujanga Rao

Patcha Bhujanga RaoPatcha Bhujanga Rao is a highly accomplished professional with over two decades of experience in human resources, holding various degrees, including a Ph.D. in Commerce (HR Specialization), a Master of Business Administration (HR), a Master of Science (Psychology), a Bachelor of Laws (LL.B.), and a Diploma in Computerized Financial Accounting. Dr. Rao has extensive teaching experience and currently serves as a professor at Jain Deemed-to-Be University in Bengaluru. He has made significant contributions to the academic realm, particularly in the field of human resources, and has published multiple books, research books, and articles. Dr. Rao is well-versed in soft skills and has a passion for imparting knowledge and mentoring the next generation of professionals. He is dedicated to enhancing the soft skills of students and professionals alike, fostering personal and professional development. Dr. Rao's unwavering dedication, expertise, and commitment to excellence have earned him widespread respect and admiration in the realms of HR and soft skills. He stands as a beacon of inspiration for aspiring professionals, embodying the values of continuous learning, mentorship, and lead

Publications

The Role of Sustainable Leadership in Ensuring Long-Term Success
M. Beena, Patcha Bhujanga Rao, Vijaya Bhaskar Reddy Meegada. © 2024. 14 pages.
Sustainable development is a novel interdisciplinary field of study. The field of sustainable leadership is an innovative approach to effective leadership that was recently...
The Application of Neuroscience in Leadership Development
Patcha Bhujanga Rao, Preethi Inampudi, Vijaya Bhaskar Reddy Meegada, N. Sathyanarayana. © 2024. 17 pages.
This chapter discusses neuroscience and leadership and the necessity of brain understanding. Neuroscience's fundamentals are used in leadership research. The chapter examines...
Decoding Customer DNA: Leveraging Marketing Intelligence for Future Engagement
Patcha Bhujanga Rao, Meegada Vijaya Bhaskar Reddy, P. Chakradhar, Deepak D., Preethi Inampudi. © 2024. 37 pages.
Exploring the depths of customer essence - their DNA - holds the key to unlocking profound marketing intelligence and cultivating enduring engagement. This paper delves into the...
From Compliance to Transformation: Jain University's Journey With the NEP
Patcha Bhujanga Rao. © 2024. 37 pages.
This abstract explores the transformative journey of Jain deemed-to-be university (JDTBU) in alignment with the National Education Policy (NEP) of India. JDTBU initially...
Interactive Learning in Library Instruction: Fostering Student Engagement Through Engaging Activities
N. Meeramani, Divakara Bhat. © 2024. 32 pages.
Library instruction is important for students' information literacy and academic success. This chapter explores interactive learning strategies to improve engagement and...
Navigating Globalization and Digitalization: Strategies for Enhancing Digital Inclusion
Patcha Bhujanga Rao, Rammya. B., Shamili Sri A., Preethi Inampudi, Vijaya Bhaskar Reddy Meegada. © 2024. 25 pages.
This article examines the intersection of globalization, digitalization, and digital inclusion, emphasizing the need for equitable access to digital technologies and proficiency...
Fostering Innovation Through Transdisciplinary Collaboration: Jain Deemed-to-Be University's Experimentation With NEP Curriculum
Patcha Bhujanga Rao, Preethi Inampudi, N. Neela Roshini, Nayana Prasanth, M. Beena. © 2024. 37 pages.
Jain Deemed-to-be University's (JDTBU's) approach to India's National Education Policy NEP goes beyond compliance. Recognizing its transformative potential, JDTBU...
Developing an AI-Powered System to Identify Patients at High Risk for Chronic Conditions
Patcha Bhujanga Rao, R. Raghavendra, Navmi Nair, Afraa Ayub Shariff, Aashray Subramanian Iyer, B. Charan. © 2024. 40 pages.
The burgeoning realm of artificial intelligence (AI) has unfurled a new chapter in healthcare innovation, especially in the proactive management of chronic conditions. This...