P. K. Hridhya

Hridhya P. is working in Christ Univeristy as an Assistant Professor, specialised in the areas of finance, financial literacy, and investment decisions.

Publications

Social Media Usage in Indian Banking and Financial Institutions
Thirupathi Manickam, S. Gopalakrishnan, P. K. Hridhya, V. Ravi, Devarajanayaka Kalenahalli Muniyanayaka, Haritha Muniraju, B. Seenivasan. © 2023. 12 pages.
Due to technological innovation, the economy is transitioning from a market-driven to a network-oriented status, and social media has seized the leading I.T. trends in the...