Nikhitha Yathiraju

Nikhitha Yathiraju received a Ph.D. in Information Technology from the University of the Cumberlands, USA. She completed her Master’s in Computer Science from Silicon valley University, USA . Her research work was in the study of Artificial Intelligence in Cloud Enterprise Resource Planning. She is interested in writing the journals and articles on Cyberthreats in Cloud technologies and Social Engineering Techniques. She was certified Salesforce Administrator and works as Lead Automation Engineer in California, USA. She also worked as a Teaching assistant in Silicon valley university. She was honored as ” International Best Researcher” awards by ISSN-IIRAC 2023 in her field of expertise. She was also honored as “Best researcher award in AI” from International Research and Development Centre for Publication in 2022. She also participated in various international conferences like IRDCP,IFERP etc. She was also a member of Sigma Xi, American Educational Research Association(AERA), SAS fellow membership and Threws. She also served as Judge for various international awards like Brandon hall HCM awards and Globee Business awards.

Publications

Navigating the Essential Fundamentals of Data Processing for Modern Enterprises
Navigating the Essential Fundamentals of Data Processing for Modern Enterprises
Pawan Whig, Balaram Yadav Kasula, Nikhitha Yathiraju. © 2024. 9 pages.
Navigating the contemporary business landscape demands an adept understanding of data processing essentials for informed decision-making and sustainable growth. This...
Transforming Aviation: The Role of Artificial Intelligence in Air Traffic Management
Transforming Aviation: The Role of Artificial Intelligence in Air Traffic Management
Pawan Whig, Balaram Yadav Kasula, Nikhitha Yathiraju, Anupriya Jain, Seema Sharma. © 2024. 16 pages.
This chapter explores the transformative impact of artificial intelligence (AI) integration in air traffic management, offering insights into the paradigm shift witnessed in...
Strategic Utilization of Analytics by Driving Business Value and Competitive Edge
Strategic Utilization of Analytics by Driving Business Value and Competitive Edge
Pawan Whig, Nikhitha Yathiraju, Anupriya Jain, Ashima Bhatnagar Bhatia, Balaram Yadav Kasula. © 2024. 25 pages.
In today's data-driven business landscape, the strategic utilization of analytics has become paramount for organizations seeking to gain a competitive advantage and drive...
AI-Driven Innovations in Service Marketing Transforming Customer Engagement and Experience
AI-Driven Innovations in Service Marketing Transforming Customer Engagement and Experience
Pawan Whig, Ashima Bhatnagar Bhatia, Nikhitha Yathiraju. © 2024. 18 pages.
The advent of artificial intelligence (AI) has revolutionized service marketing, offering unprecedented opportunities to enhance customer engagement and experience. This chapter...