N. Naveeenkumar

N. Naveenkumar is an associate professor in the Department of Computer Science and Engineering (Autonomous), Muthayammal Engineering College, Rasipuram, Namakkal, Tamil Nadu, India. He received his B.E. in Computer Science and Engineering from Mahendra Engineering College, Namakkal, and his M.E. in Computer and Communication from PSNA College of Engineering and Technology, Dindigul, Anna University, in 2005 and 2007, respectively. He completed his doctoral degree in the field of text categorization using machine learning with optimization techniques in 2017. He published 15 papers in reputed journals, presented papers at various international conferences, and applied for six patents. He got the Academic Excellence Award 2023 from the InSc Institute of Scholars. He is a member of both the Computer Society of India (CSI) and InSc Life. His research area includes machine learning, network security, data mining, and optimization techniques.

Publications

Enhancing Consumer Behavior and Experience Through AI-Driven Insights Optimization
Enhancing Consumer Behavior and Experience Through AI-Driven Insights Optimization
N. Naveeenkumar, Sreekanth Rallapalli, K. Sasikala, P. Vidhya Priya, Jakeer Husain, Sampath Boopathi. © 2024. 35 pages.
This chapter delves into the role of AI-driven behavioral analytics in understanding, predicting, and enhancing consumer experiences. It highlights the integration of behavioral...