Dr. Tran Minh Tung gains (his 1st Doctoral Degree) a Doctor of Business Administration (DBA Degree) in Marketing Management from University of Technology and Management (UITM), Poland and a Master of Science in Business Information Systems from Heilbronn University, German. He is currently Acting Director of Swinburne Vietnam – Danang Location cum Media and Business Lecturer. He has over 18 years of work experience and over 12 years in teaching and sharing at both over 40 Enterprises and over 22 Higher Educational Institutions in Vietnam. His research interests are in Social Media, PR, Marketing, Marketing in Higher Education, Innovation Teaching Methodology, Data Driven Marketing, Information Systems, Standards Based Curriculum, Experience Learning and Gamification in Education. Recently, he has completed and obtained (his 2nd and 3rd Doctoral Degree) EdD - Professional Doctorate in Educational Administration & Leadership and Doctor of Philosophy (Ph.D.) in Media and Communication from European International University, EIU-Paris, France, in 2023 which can assist him in his personal development plan (PDP) and professional career in current role in leading and administrating international higher education as well as teaching Media and Business.