Maria Gorete Dinis

Maria Gorete Dinis holds a PhD in Tourism, a MSc in Innovation, Planning and Development Policies and a BSc in Tourism Management and Planning from the University of Aveiro (Portugal). She is coordinator and professor of the BSc in Tourism at the School of Education and Social Sciences of the Polytechnic Institute of Portalegre, and member of the Research Unit ‘Governance, Competitiveness and Public Policies’ and of the ‘CITUR Algarve’. She is author and co-author of several national and international papers on tourism. Her present research interests are related to tourist destination marketing and communication, ICT applied to tourism, Big Data in tourism, and media tourism.

Publications

Impact of New Media in Tourism
Impact of New Media in Tourism
Maria Gorete Dinis, Luís Bonixe, Sónia Lamy, Zélia Breda. © 2021. 389 pages.
Tourism consumers are increasingly demanding and seek to base their travel decision-making process on relevant and credible tourism information. In recent years, user-generated...
Digital Marketing Strategies of Destination Management Organizations: An Exploratory Study
Digital Marketing Strategies of Destination Management Organizations: An Exploratory Study
Maria Gorete Dinis, Zélia Breda, Tânia Barreiro. © 2020. 20 pages.
The main objective of this chapter is to understand if Destination Management Organizations (DMOs) are effectively exploiting the potential of the digital world and are...
Composite Indicators for Measuring the Popularity of Portugal and Its Tourism Regions Using Google Trends
Composite Indicators for Measuring the Popularity of Portugal and Its Tourism Regions Using Google Trends
Maria Gorete Ferreira Dinis, Carlos Manuel Martins da Costa, Osvaldo Manuel da Rocha Pacheco. © 2019. 27 pages.
The aim of this chapter is to present composite indicators that contribute to the understanding of online interest of Portuguese people for domestic tourism at national and...