Mar Díaz-Millón

Mar Díaz-Millon is a predoctoral researcher in the Department of Translation and Interpeting, at the University of Granada, Spain. Her main lines of research are new technologies applied to translation, web localization, transcreation, web transcreation, translation didactics. She is currently working on her PhD at the University of Granada and has several scientific publications.

Publications

Transcreation and Creativity in Higher Education: A Task-Based Learning Experience in the Undergraduate Program of Translation and Interpreting
Mar Díaz-Millón, Juncal Gutiérrez-Artacho, María-Dolores Olvera-Lobo. © 2022. 19 pages.
New professional profiles have recently emerged in the translation sector. Within these, transcreation is worth mentioning. Nevertheless, transcreation training is not yet...
Innovative Perspectives on Corporate Communication in the Global World
María Dolores Olvera-Lobo, Juncal Gutiérrez-Artacho, Irene Rivera-Trigueros, Mar Díaz-Millón. © 2021. 319 pages.
Today's global markets demand that companies of all sizes look to international markets for potential customers. The successive crises that have taken place in the last...
The Role of Transcreation in Corporate Communication: A Case Study in the US Healthcare Sector
Mar Díaz-Millón. © 2021. 18 pages.
In a globalized world, companies need to have their online information linguistically and culturally adapted to access international markets. Transcreation is an interlingual...
Disruptive Methodologies and Cross-Curricular Competencies for a Training Adapted to New Professional Profiles: The Undergraduate Program in Translation and Interpreting
Mar Díaz-Millón, Irene Rivera-Trigueros, María Dolores Olvera-Lobo, Juncal Gutiérrez-Artacho. © 2020. 22 pages.
Recently, in the translation sector, new multifaceted profiles requiring a great domain of new technologies have emerged: localization, post-editing, and transcreation. To train...