Maica Amador-Marrero

Maica Amador Marrero (1998) is a dedicated doctoral student in Management at the University of Las Palmas de Gran Canaria. Her academic background encompasses a comprehensive study of fashion design and a master's in marketing and international trade. Additionally, she has received specialized training in urban commerce management, complemented by a range of courses in innovation and digitalization. Her research intends to focus on Marketing and Fashion Management while also gaining proficiency in Digital Marketing and Videogame Management.

Publications

Search Engine Optimisation for Social Marketing
Search Engine Optimisation for Social Marketing
Gonzalo Díaz Meneses, Sol Castellanos Pérez Lasala, Maica Amador-Marrero. © 2024. 28 pages.
Social marketing is among the scientific disciplines whose professional and scientific institutions have grown significantly in recent years. However, there are still only twelve...