Leigh Nanney Hersey

Leigh Nanney Hersey is an assistant professor and MPA Coordinator at the University of Louisiana at Monroe. She brings more than a dozen years of fundraising experience. She continues building on this experience through her research on philanthropy and volunteerism. Dr. Hersey earned her bachelor’s degree in journalism from the University of Georgia and an M.Ed. in Athletic Administration from Temple University. Her Ph.D. in Public Administration is from Arizona State University with a graduate certificate in Nonprofit Leadership & Management.

Publications

It's Just a Jump to the Left: Shifting Community-Based Projects Online
It's Just a Jump to the Left: Shifting Community-Based Projects Online
Leigh Nanney Hersey. © 2021. 21 pages.
In Spring 2020, many U.S. universities abruptly shifted to online course delivery in response to the quickly rising coronavirus cases. While these shifts impacted all students...
Handbook of Research on the Facilitation of Civic Engagement through Community Art
Handbook of Research on the Facilitation of Civic Engagement through Community Art
Leigh Nanney Hersey, Bryna Bobick. © 2017. 672 pages.
Outreach and engagement initiatives are crucial in promoting community development. This can be achieved through a number of methods, including avenues in the fine arts. The...
Tweeting for Donors: How Institutions of Higher Education Use Social Media to Raise Funds
Tweeting for Donors: How Institutions of Higher Education Use Social Media to Raise Funds
Leigh Nanney Hersey. © 2016. 23 pages.
Universities and colleges are embracing social media as a tool to spread the message about their institutions. Common uses include recruiting new students, connecting with...
Cat Videos for a Cause: A Nonprofit Social Media Marketing Case Study of the Central Brevard Humane Society
Cat Videos for a Cause: A Nonprofit Social Media Marketing Case Study of the Central Brevard Humane Society
Gayla Schaefer, Leigh Nanney Hersey. © 2015. 30 pages.
This chapter explores the progression of a mid-sized nonprofit organization, the Central Brevard Humane Society (CBHS), as it embraces social media as part of its marketing and...