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Leandro Rocha Dos Santos

Msc in Administration, BsC in Communication, author, researcher, entrepreneur and consultant of Market intelligence.

Publications

Improving Competitiveness Through Organizational Market Intelligence

Market intelligence (MI) is a concept that results in real opportunities for knowledge management in organizations. MI is a cyclic process to deliver knowledge for strategic...

Approaching Information Architecture for a Market Intelligence System Based on Emerging Technologies

It was observed, in these last years, the consolidation of the market intelligence (MI) concept as a source of competitive results in several strategic ways, impacting...

Improving Competitiveness Through Organizational Market Intelligence

Market intelligence (MI) is a concept that results in real opportunities for knowledge management in organizations. MI is a cyclic process to deliver knowledge for strategic...