Hershey, Pennsylvania

New York, New YorkBeijing, China

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About Us

Lan Duong Hoai

Duong Hoai Lan has a Master in Human Resource Consulting, Lancaster University, UK. Business Lecturer, Swinburne Vietnam, Danang.

Publications

Business Intelligence and Market Research: Drivers of E-Commerce Growth

This study investigates the influence of business intelligence (BI) and market research on the growth of e-commerce businesses, using a mixed-method approach that includes data...

Exploiting Simulation Games to Teach Business Program

The research goal was to present an organized overview of literature related to games-based learning as a tool for improving the excellence and distinctiveness of the teaching...

Examining the Effects of Employing ChatGPT on University Students in Vietnam

This study investigates the effects of Chat-GPT utilization among students in Vietnamese universities, examining the advantages and difficulties related to incorporating this AI...