Fazeelat Masood

Fazeelat MasoodFazeelat Masood is an Assistant Professor at Bahria Business School. Dr. Masood has earned her Ph.D. in Management Sciences from Bahria University, Karachi. Her research interests are quality of life, well-being, social entrepreneurship, and tourism. She has published in HEC-recognized national and international research journals. One of her research papers was accepted for presentation at the British Academy of Management Conference 2019, and another at the Asian Academy of Management Conference 2021.

Publications

Artificial Intelligence and Green Human Resource Management: Navigating the Challenges
Artificial Intelligence and Green Human Resource Management: Navigating the Challenges
Fazeelat Masood, Naveed R. Khan, Erum Masood. © 2024. 26 pages.
Artificial intelligence (AI) refers to developing computer systems that can perform tasks that typically require human intelligence, such as learning, problem-solving, and...
Blockchain-Based Supply Chain Management: A Challenge Yet an Opportunity to Gauge
Blockchain-Based Supply Chain Management: A Challenge Yet an Opportunity to Gauge
Fazeelat Masood, Naveed R. Khan, Mustafa Rehman Khan. © 2024. 19 pages.
In the post-COVID business environment, IR 5.0 seems to be one of the causes as well as the cure of immense disruptions in the supply chain and network management. Cause in a...
Blockchain Technology in Supply Chain Management: Opportunities and Challenges
Blockchain Technology in Supply Chain Management: Opportunities and Challenges
Mustafa Rehman Khan, Fazeelat Masood, Irum Gul, Muhammad Rahies Khan. © 2024. 21 pages.
The integration of blockchain technology in supply chains has the potential to transform the industry by improving transparency, traceability, and security. This study provides...