Dora Agapito

Dora Agapito holds a PhD in tourism (management), a MA in marketing and a BA in communication sciences. She is an assistant professor at the Faculty of Economics, University of Algarve, Portugal. She is an integrated researcher and coordinator of the research area on Tourism and Hospitality Competitiveness and Governance at the Research Centre for Tourism, Sustainability and Well-being (CinTurs). Her current research interests include sensory experience design, responsible tourism management, destination marketing management, consumer behaviour and social marketing. ORCID: 0000-0002-2568-3720.

Publications

Sensory Marketing: The Purpose of Sensory Stimuli in Consumer Behaviour in the Context of the Retail Environment
Sensory Marketing: The Purpose of Sensory Stimuli in Consumer Behaviour in the Context of the Retail Environment
Carina Viegas, Dora Agapito, Patrícia Pinto. © 2023. 29 pages.
This research aims to map previous studies using a multisensory approach to identify the impact of sensory stimuli on consumer behaviour in retail and to investigate the...
Perspectives on Community Involvement in the Revitalisation of Cultural and Natural Heritage for Sustainable Tourism: A Case of an Island in Hong Kong
Perspectives on Community Involvement in the Revitalisation of Cultural and Natural Heritage for Sustainable Tourism: A Case of an Island in Hong Kong
Dora Agapito, Chung-Shing Chan. © 2020. 25 pages.
This chapter explores how local community involvement contributed to reviving cultural and natural heritage as assets for sustaining tourism on a small offshore island in Hong...