Dharshini Karthikeyan

Dharshini Karthikeyan completed her Master of Commerce with Banking & Insurance Specialization. She enjoys sharing her skills and contributing her services to society. Dharshini believes in perseverance with progression.

Publications

Impact of Social Media on Consumer Decisiveness in the Food and Grocery Sector
Impact of Social Media on Consumer Decisiveness in the Food and Grocery Sector
Dharshini Karthikeyan, Ramya Barathi Manoharan, Pavithra Karthikeyan, S. Pradeep. © 2023. 32 pages.
Consumers are currently inclined to acknowledge online information but purchase food and grocery products offline. Also, the buyer's decision is coherent with the factors...