Darina Turusheva

Darina Turusheva is a business disciplines researcher at the Business School of the Kazakh-British Technical University of Kazakhstan. Ms. Darina is extensively researching corporate social responsibility (CSR), corporate digital responsibility (CDR), and sustainability, mainly in the service and education sectors. She is currently working on two significant projects that are considered spheres of business development.

Publications

The Power of Problem Solving in Digital Marketing: A Case Analysis of Kazakhstan Market
Rajasekhara Mouly Potluri, Darina Turusheva, Gauhar Sadykova. © 2024. 16 pages.
Digital marketing has become a vital part of every business in the modern era of Kazakhstan's business world. The problem is that entrepreneurs and marketers have brought...