Chiara Esposito

Chiara Esposito , IULM University Milan, Italy, graduated in Strategic communication at IULM University in November 2023 with a thesis on the reputational impact of CSR communication strategies. She currently works as engagement and D&I manager in a leading international company.

Publications

Beyond Goodwill: The Interplay of CSR Communication, Individual Beliefs, and Corporate Reputation
Beyond Goodwill: The Interplay of CSR Communication, Individual Beliefs, and Corporate Reputation
Stefania Romenti, Chiara Esposito, Elanor Colleoni, Grazia Murtarelli. © 2024. 21 pages.
This chapter investigates the interplay between consumer activism, corporate social responsibility communication (CSR), and corporate reputation. Using IKEA as a case study, the...