Amandine Bavent

Amandine Bavent is a Ph.D. student at ICN Business School. In parallel, she is also a brand valuation practitioner and the global head of brand valuation at Kantar. Her research focuses on the relationship between consumer perception, ESG credentials, and corporate financial performance.

Publications

Perceived Sustainability Index: A Composite Index of ESG Ratings and Consumer Perception
Perceived Sustainability Index: A Composite Index of ESG Ratings and Consumer Perception
Amandine Bavent, Elisabeth Paulet. © 2024. 36 pages.
This chapter proposes a corporate sustainability evaluation framework by creating a composite index, the Perceived Sustainability Index, which integrates the company's...