Abhishek Behl

Abhishek BehlDr. Abhishek Behl is a research scholar at Shailesh J. Mehta School of Management, Indian Institute of Technology Bombay, Mumbai, India. He is pursuing his second PhD in the area of Decision Sciences and Business Analytics at IIT (B); he has successfully completed his first PhD in the area of Financial Inclusion and Rural Development from Symbiosis International University in 2015. He has also enjoyed the honor of being ‘Emerald Research Scholar’ awarded by Emerald Publishing House, UK, and Symbiosis International University, for notable contribution in research (2014-2016). He has served as a Resource Person for renowned educational institutions in India and conducted numerous Management Development Programmes in India and overseas. He has published several papers in journals indexed in prominent indices. He has also presented papers at a number of national and international conferences. His research interests are primarily focused on actionable inquiries and exploration mostly in the area of management with stems in Economics and social sciences.

Publications

Lights, Camera, Metaverse!: Eliciting Intention to Use Industrial Metaverse, Organizational Agility, and Firm Performance
Aman Kumar, Amit Shankar, Abhishek Behl, Brij B. Gupta, Sudha Mavuri. © 2023. 20 pages.
This study investigates organizations' intention to use the industrial metaverse. The unified theory of acceptance and use of technology (UTAUT) is used as an underpinning...
Effective Online Engagement Strategies Through Gamification: A Systematic Literature Review and a Future Research Agenda
Nirma Sadamali Jayawardena, Mitchell Ross, Sara Quach, Abhishek Behl, Manish Gupta, Le Dang Lang. © 2022. 25 pages.
Gamification has recently been discovered as an excellent user engagement strategy that has the potential to improve online education, online brand engagement, and information...
Developing a Framework for Electronic Engagement at Work: A Phenomenological Study
Manish Gupta, Aman Jain, Niladri Bihari Nayak, Anil Kumar, Abhishek Behl. © 2022. 16 pages.
Several electronic-engagement-related questions arise at work due to the beginning of a new era of social distancing, lockdowns, quarantining, and sanitization. These terms were...
Two Decades of Research on Consumer Behaviour and Analytics: Reviewing the Past to Prepare for the Future
Nirma Sadamali Jayawardena, Abhishek Behl, Mitchell Ross, Sara Quach, Park Thaichon, Vijay Pereira, Achint Nigam, Thanh Tiep Le. © 2022. 38 pages.
The present study is a systematic literature review that identifies the context of consumer behaviour and analytics in business to forecast the future of consumer behaviour with...
Empirical Investigation of Participation on Crowdsourcing Platforms: A Gamified Approach
Abhishek Behl, Pratima Sheorey, Meena Chavan, Kokil Jain, Isha Jajodia. © 2021. 27 pages.
Crowdsourcing platforms have gained importance in recent times, and their success is dependent mainly on the participation of the crowd. Participation is a function of both...
Multi-Criteria Decision Analysis in Management
Abhishek Behl. © 2020. 422 pages.
Multi-criteria decision making (MCDM) has been extensively used in diverse disciplines, with a variety of MCDM techniques used to solve complex problems. A primary challenge...