Sujith T. S.

Sujith T. S.Sujith T.S is currently a full-time Ph.D. scholar (Senior Research Fellow - UGC) in the Department of Commerce, Bharathiar University, Coimbatore, Tamil Nadu. He holds his Bachelor of Commerce (Co-operation) and Master of Commerce (Finance) from Sree Narayana College, Nattika affiliated with Calicut University, Kerala and Master of Business Administration (Marketing) from Bharathiar University, Coimbatore. He has 8 years of experience in Teaching. He has published 21 research papers in various National and International, journals with high impact factor including Web of Science & Scopus. He has written nine chapters in various national and international edited books. He is the Academic Editor of the Asian Journal of Management and reviewer of various national and international journals. He has presented 42 research papers in numerous International and National Seminars/conferences. He attended various National and International Research methodology workshops and FDPs. He also served as a resource person for Research methodology programmes conducted by various colleges including hands-on sessions.

Publications

Users' Adoption of Over-the-Top (OTT) Streaming Platforms: A Study With Special Reference to Kerala
Users' Adoption of Over-the-Top (OTT) Streaming Platforms: A Study With Special Reference to Kerala
T.S. Sujith. © 2024. 13 pages.
The proliferation of smartphones, increasing internet penetration, and affordable data plans have played a crucial role in driving the growth of OTT platforms in India. The aims...
The Mediating Role of Customer Satisfaction on Brand Loyalty in Relation to Service Quality and Price Among Telecommunication Companies
The Mediating Role of Customer Satisfaction on Brand Loyalty in Relation to Service Quality and Price Among Telecommunication Companies
Sujith T. S., M. Sumathy. © 2023. 13 pages.
The present study aimed at examining the influence of service quality and price on brand loyalty through the mediating effect of customer satisfaction. The researcher prepared a...
Citizens' Attitudes and Perceptions for Augmenting E-Governance Practices
Citizens' Attitudes and Perceptions for Augmenting E-Governance Practices
Sujith T. S., M. Sumathy. © 2023. 15 pages.
Kerala is a national leader in educational, sociocultural, and governmental changes. To enhance performance, efficiency, and service delivery quality, the state pioneered the...